INVASION: About

Invasion Group, Ltd. is a collective of experienced, independent, progressive-minded artist managers. Each individual manager's unique background and specialized areas of expertise informs the group, and - supported by extraordinary and dedicated staff - provides a comprehensive perspective on the business of art that serves the entire Invasion Group client roster.

With aptitudes that can be applied to virtually anything bridging the worlds of art and commerce, Invasion's team members have amassed skills and talents that transcend the normal scope of managers. They have become valued consultants, communicators and problem solvers, brokering deals and putting together start-up financing for new ventures, guiding the careers of producers, engineers, composers and writers and providing consultation and management for record labels, music executives and other independent music businesses. Invasion's "outside of the box," big picture approach to management has fostered an atmosphere of creativity amongst its clients, leading the company to become a salon of artists and a conduit for their ideas: a place where Buckethead could find a major label deal; where the great Parliament Funkadelic keyboardist Bernie Worrell could find his way into Talking Heads; and where a songwriter like David Werner could write a song like "Cradle of Love" for Billy Idol, which would become his biggest-selling hit. Through its label efforts, Invasion introduced techno and electronica to the United States market and championed the iconoclastic careers of comedian-provocateur Bill Hicks and music innovator Bill Laswell, among many other forward-thinking success stories.

The music industry has gone through a period of change that Invasion sees as an opportunity and a time for a revolution in the truest sense of the word: a return to the traditional values of hard work, artistic and professional ethics and integrity, technological and artistic innovation and entrepreneurial vision - qualities that created a worldwide music business in the first place that are now, once again, guiding principals in an effort to maximizing the artistic and commercial potential of Invasion's clients.